Welcome, To Future Fuel

We need 3 minute from 24 hours of yours.

Your Opinion Can Shape the Future of Women’s Wellness!

Hi, I’m Forum, the founder of F.L.Y. Essential, a brand born from my own struggles with fatigue, hormonal imbalances, and wellness gaps in my late 30s. Despite a thriving career, I felt unheard—so I set out to change that. My journey through IIM Bangalore and IIM Nagpur’s women entrepreneurship programs gave me the perspective, and IIM Visakhapatnam’s incubation gave me the platform to bring F.L.Y. Essential to life.

Today, you have a chance to be part of something bigger. This isn’t just another survey—it’s your opportunity to influence the future of women’s wellness. Your insights will help shape solutions that truly work for women like us.

It’ll take just a few minutes, but your impact will last. Let’s redefine wellness—together.

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Demographics and Consumer Profile

01. Demographics and Consumer Profile

A. What is your age group?
B. What best describes your professional status?
C. What is your annual household income range?
D. Where do you live?
Demographics and Consumer Profile

02. Health and Wellness Goals

A. What is your top health goal currently?
B. How important is health and wellness in your daily life?
C. Other than “Lack of Motivation” What challenges do you face in achieving your health and goals?
Demographics and Consumer Profile

03. Consumer Buying Behaviour

A. How often do you purchase wellness-related products, supplements or services?
B. Are you aware of the existence of wellness-related nutraceutical supplements or products available in the market?
C. If YES, which popular brand comes across your mind immediately when it comes to nutraceutical supplements?
D. Where do you usually shop for wellness products?
E. What influences your decision to purchase wellness products?
F. What are the barriers or challenges that prevent you from purchasing or consuming nutraceutical wellness supplements
Demographics and Consumer Profile

04. Marketing Channels and Preferences

A. Which social media platforms do you use the most? (Select all that apply)?
B. What type of content catches your attention the most?
C. How do you usually learn about new wellness products or trends?
Demographics and Consumer Profile

05. Brand Perception and Trust

A. What makes you trust a wellness brand?
B. When choosing between two similar products, what is the deciding factor for you?
Demographics and Consumer Profile

06. Keywords and Messaging Preferences

A. What words best describe your ideal wellness journey?
B. Which headline would most appeal to you in an advertisement?
Demographics and Consumer Profile

07. Lifestyle Insights

A. How often do you engage in physical activities?
B. How many hours of sleep do you get on average?
C. What do you prioritize most in your daily routine?
Demographics and Consumer Profile

08. Spending Behavior and Preferences

A. How much are you willing to spend monthly on wellness products or services?
B. What kind of offers or promotions influence you the most?
Demographics and Consumer Profile

09. Community and Social Interaction

A. Would you join a wellness community or forum to share experiences and learn tips?
B. How often do you discuss health or wellness topics with others?
Demographics and Consumer Profile

10. Future Interests and Aspirations

A. If you could achieve one health goal this year, what would it be?